Eddy is a music enthusiast, movie buff, overly competitive gamer, perfectionist and designer based in Boston, Massachusetts. He polished his craft and earned his degree in Visual Communication Design at Kent State University. He is now a UI/UX Designer at Intrepid.
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Franklin Square Deli is a restaurant in downtown Kent, Ohio. They serve deli fresh sandwiches with only the best local ingredients.
For this project we were assigned an existing business in the Kent, Ohio area. I was assigned Franklin Square Deli. The company was in need of a rebrand that unified their overall style and flavor. There is a strong heritage in their restaurant based in racing (owners hobby) and their fresh hand crafted deli sandwiches. The concept behind this rebrand was to embody those historical parts of the restaurant with a checkered motif and hand crafted elements, such as the lettering used throughout the brand.